Seattle, Washington

City Branding

The city of Seattle is known for more than just a handful of things so when deciding what direction to take this conceptual rebranding in, I went for the two most obvious factors, the city life and the breathtaking mountain range that the city is wedged between. The tagline “One City, Seven Hills” was created to represent that Seattle really has it all. The mountain logo mark was developed to grab the viewer’s attention, as well as highlight that this large city also has beautiful mountain range views.